Information on my novel

Twelve reasons I hate ‘Twilight’

I have a grave responsibility to understand important developments in popular culture, for the purpose of mocking them. This is why it has been my painful duty, for instance, to pay attention to Justin Bieber. But for years, I’ve resisted Twilight. Even as the phenomenon grew, I just couldn’t quite bring myself to endure Mills and Boone with a cast of sexually-frustrated vampires.

And then, a number of people I respect got addicted to the books, and I decided that it was time to see what the latest publishing phenomenon was all about. This weekend, I was staying at a country house which had a copy of the book and not a huge amount else to do, so I finally ploughed through Stephenie Meyer’s bestseller.

Just in case you missed the subtle title of my post, I didn’t like it. Here’s why.Read More »Twelve reasons I hate ‘Twilight’

The joy of cross-promotion

It was very considerate, I thought, of Julia Gillard to time her election to coincide with the launch of my book about a student election. And given its theme of political ruthlessness, it was even more considerate of her to depose the elected Prime Minister in a palace coup a mere month before its release date. There’s nothing like a bit of cross-promotion to really give your product a boost. Sales of Comrades should receive a substantial boost, I reckon, and also of knives.Read More »The joy of cross-promotion

Be careful what you wish for…

Okay, it’s time for me to eat some humble pie. Or perhaps humble Codral would be more appropriate. Because – oh, what fun I had last week with my jokey little piece on swine flu, and my little list about what I’d read if I was confined to my home with an illness. Oh how pleased with myself I felt.

Well, guess what happened? That’s right, I’ve spent the past three days stuck in bed with a cold. It’s not actually swine flu, apparently, because I don’t have an elevated temperature. And I’m not sure how to feel about that – on the one hand, I’m obviously pleased that I’m probably not going to die. On the other, if I’d been one of the first fatalities, it would have really helped with promoting my book.

Read More »Be careful what you wish for…

The Joy of Marketing

Marketing is a bit of a dirty word for writers. We like to think of ourselves as releasing our work into the world like a precious, special patch of flowers that discerning readers will bend over and pick, sniffing gently and appreciating each petal’s delicate beauty.

But that’s not how it works. It’s a struggle to get a book published, and a far harder struggle to get people to read it. The Australian publishing market is small and crowded, and it’s tough to break through and tell people you exist. For that, you need publicity, of course, and marketing.Read More »The Joy of Marketing

Blogging cameo

I’m doing the Random House author blog this week. Really fun writing about writing, I’ve never done it before.